Cookie Policy
This Cookie Policy explains what cookies are, which ones the website bramexplus.com uses, for what purpose, and how you can manage or reject them. It complements our Privacy Policy, to which we refer you for general information on the processing of your personal data.
Last updated: April 2026.
1. Data controller
Bramex e.K.
Owner: Ronald Seifart
Königstraße 10 C
70173 Stuttgart (Germany)
E-mail: info@bramex.de
Bramex Plus is a brand and programme of Bramex e.K.
2. What are cookies?
Cookies are small text files that websites store on your device (computer, mobile or tablet) when you visit them. They allow, for example, the site to remember your preferences, keep a session open, function correctly or collect statistical information about how it is used.
Alongside cookies, there are other similar technologies (local storage, pixels, SDKs) that perform similar functions. In this policy, for simplicity, we use the term "cookies" to refer to all of them.
3. Types of cookies we use
Cookies can be classified according to different criteria:
Based on who manages them:
- First-party: managed directly by Bramex e.K. from the bramexplus.com domain.
- Third-party: managed by an external provider (for example, Google).
Based on their duration:
- Session: automatically deleted when the browser is closed.
- Persistent: remain on the device for a set period.
Based on their purpose:
- Technical or strictly necessary: essential for the site to work (maintaining a session, remembering consent preferences, security, etc.). No consent required.
- Analytics or measurement: collect statistical information about use of the site. Consent required.
- Personalisation: allow user preferences to be remembered. Consent required if not strictly necessary.
- Advertising or marketing: used to display ads or measure campaigns. Consent required.
4. Legal basis
The use of cookies is governed by Section 25 of the German Telecommunications Digital Services Data Protection Act (TDDDG) and by the General Data Protection Regulation (EU) 2016/679 (GDPR):
- Cookies that are strictly necessary for the operation of the site are used on the basis of legitimate interest (Art. 6(1)(f) GDPR and Section 25(2) TDDDG) and do not require prior consent.
- Any other cookie (analytics, advertising, personalisation or third-party) is only installed after we have obtained your express consent (Art. 6(1)(a) GDPR and Section 25(1) TDDDG), given through our cookie management banner.
5. Cookies used on this site
Below are the cookies that may be installed on your device when you visit bramexplus.com. The list may change over time; the up-to-date status is always available in the configuration panel of our cookie banner.
5.1. Technical cookies (always active)
| Name | Provider | Purpose | Duration | Type |
|---|---|---|---|---|
| wordpress_test_cookie | bramexplus.com | Check whether the browser accepts cookies. | Session | Technical |
| wp-settings-[ID] | bramexplus.com | Store display preferences for the WordPress dashboard user (administrators only). | 1 year | Technical |
| wp-settings-time-[ID] | bramexplus.com | Record the time at which the above preferences were saved. | 1 year | Technical |
| elementor | bramexplus.com | Technical cookie used by the Elementor builder for the correct operation of certain interactive features. | Persistent | Technical |
| bpx_consent_state | bramexplus.com | Record the user's consent state regarding the use of cookies. | 6 months | Technical |
Note: the exact name of the consent-banner cookies may vary slightly depending on the tool used (for example, Real Cookie Banner, Complianz, Borlabs Cookie). The banner always displays the up-to-date list in real time.
5.2. Analytics cookies (only with your consent)
These cookies are only installed if you accept the "Statistics" or "Analytics" category in the cookie banner. You may withdraw your consent at any time.
| Name | Provider | Purpose | Duration | Type |
|---|---|---|---|---|
| _ga | Google (google-analytics.com) | Anonymously identify unique users to measure use of the site. | 2 years | Analytics |
| _ga_[container-ID] | Google (google-analytics.com) | Maintain session state in Google Analytics 4. | 2 years | Analytics |
| _gid | Google (google-analytics.com) | Distinguish users anonymously for 24 hours. | 24 hours | Analytics |
More information on Google Analytics in section 10 of our Privacy Policy and in Google's privacy policy.
5.3. Marketing and advertising cookies
We currently do not use advertising or marketing cookies on bramexplus.com. Should we incorporate tools such as Google Ads, Meta Pixel or similar in the future, we will update this policy and request your prior consent through the cookie banner. Until then, this category will remain empty.
6. Managing and withdrawing consent
When you first access bramexplus.com, a cookie management banner is displayed in which you can:
- Accept all cookies.
- Reject all non-necessary cookies.
- Configure individually, by category, which ones you accept and which you reject.
Your choice is stored for a period of 6 months. After that time, the banner will reappear to renew your consent.
You can modify or withdraw your consent at any time by clicking the "Cookie settings" link available in the site footer, without affecting the lawfulness of processing prior to withdrawal.
7. How to manage cookies from your browser
In addition to the cookie banner, you can configure your browser to accept, reject or delete cookies directly from its settings. Below are links to the instructions for the most common browsers:
Please note that if you disable all cookies, certain features of the site may no longer work correctly.
8. International transfers
When you consent to the use of Google Analytics, a transfer of data to Google servers in the United States may occur. This transfer is covered by the European Commission's adequacy decision on the EU-US Data Privacy Framework and by the Standard Contractual Clauses, as detailed in our Privacy Policy.
All other data processing on the site takes place within the European Economic Area (EEA).
9. Changes to this Cookie Policy
We may update this Cookie Policy to reflect changes in the cookies we use or in applicable law. The date of the last update appears at the beginning of the document. Where changes affect purposes based on consent, we will request renewed consent through the banner.
10. Contact
For any matter relating to the use of cookies or the processing of your personal data:
Bramex e.K.
Königstraße 10 C
70173 Stuttgart (Germany)
E-mail: info@bramex.de